Assistant Brand Manager, Customer Marketing at Englewood

Job Description

Summary:

As we build a Marketing Organization of the highest caliber, the potential for significant career growth at DISH is real. We are looking to once again transform the industry by bringing big ideas to life that emotionally connect with consumers. Led byJames Moorhead, named 2010s Grand Marketer of the Year by AdWeek, we are a Fortune 200 company with over $400 million in reported marketing spend and are striving to triple our revenue over the next three years and become a powerhouse, Fortune 50 brand. We will do so by continually delivering the industries best TV experience via The Hopper, launching new businesses and building a world-class marketing organization. We work with some of mostprestigious partners in the industry andwe are committed to developing a team that will continue to be a disruptive force in the marketplace.

The future is now at DISH with the recent FCC approval of the DISH Wireless Spectrum, you can be part of the team that changes entertainment forever as DISH enters the wireless business and becomes the only provider that can offer wireless voice, video and data. We invite you to learn more about who we are at dish.com. Join DISHs energized and agile marketing organization. Read the job description below, and learn what were looking for. We look forward to meeting you.

Job Duties and Responsibilities:

THE AREA: Brand Management Customer Marketing

The Consumer is the Path to Victory Joe Clayton, CEO, DISH. Dish is embarking on an ambitious journey to deliver the most compelling TV watching experience by getting our product, the industry leading Hopper DVR, into the households of more and more consumers. To do this, we are creating a Customer Marketing Team with the sole focus of creating robust customer marketing materials, working to establish joint business plans with our key channels (Retailers, Order Entry Partners, National Accounts) and creating compelling messages at the point of purchase. We are seeking experienced marketers who have passion for the consumer and advertising, proven initiative leadership skills and a track record of delivering business building results.

THE ROLE: Assistant Brand Manager, DISH Puerto Rico Marketing

The DISH Puerto Rico Assistant Brand Manager will be responsible for working with three key components of DPR total activations; the advertising, the promotion and the education. These are some of the key

Direct Response Advertising and media plans; from writing a powerful Creative Brief, managing the day to day of agencies relationships, analyzing and recommending the right media plan for maximizing direct activations.

Lead the trimester planning and production of indirect channel tools.

Work with DISH Puerto Rico TVRO Sales Managers to create joint business planning for top 15 retailers including execution and supervision of event marketing.

Lead the training for smaller retailers working with Sales Managers.

Point of contact to seek approval for artworks and Coop funds for TVRO and Claro.

The opportunities for growth and development are endless and growing rapidly. Your career progression depends entirely on you. You will have the opportunity to create an inspiring career path that builds skills across Digital, Latino, Direct Marketing, Sponsorships, Programmer Marketing, Retention Marketing, Media, Delivery and Customer Marketing. Are you ready to enter the fast moving, innovative entertainment category? Are you excited about changing the way consumer interacts with TV, Data and Voice devices and technology? Are you inspired about building brands, big ideas and delighting the consumer? Then join us and start building a career in a world-class marketing organization!

Job Requirements

WHAT TO BRING

• Proven leadership skills, a strategic mindset, a passion for innovation and agile responsiveness
• An MBA or Bachelors degree in marketing, business, advertising, or mass communications
• A minimum of 3 years experience in Brand Management, preferably within the Puerto Rico paid TV industry
• Decisive & effective problem-solving ability
• Sound analytical skills; both qualitative & quantitative
• Detail orientation, strong organizational skills
• Creative and promotional mindset to effectively leverage programmer media properties
• Proven communication and presentation skills: advanced ability to present & sell recommendations and to adjust presentations accordingly based on feedback
• Strong interpersonal skills that encourage team cooperation, promote enthusiasm & foster strategic thinking
• Understanding of creative development and the importance of creativity in marketing communications
• Budget management and strong analytical skills
• Ability to train and manage business owners and sales personnel
• Fully bilingual in Spanish and English

Country: USA, State: Colorado, City: Englewood, Company: DISH.